Digital Marketing

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Description


This course cov

What is the Facebook advertisement?

How does the Facebook Algorithm work?

What is an Instagram advertisement?

Leveraging Facebook Insights for Success

How to Content Marketing?

Facebook Targeting Options

Facebook Brand Pages

Content Best Practices

Custom-Based Targeting

Interest-Based Targeting

Pixel setup and custom code embedding

Re-targeting or Facebook Exchange Understanding

Facebook Ad Structure

Targeting custom created audience

Custom audience creation

Conversion tracking for the custom audience

Conversion tracking based on the specific post

Brand awareness campaign

Leveraging custom tracking method

Post engagement campaign

Reach campaign

App installs campaign

Traffic campaign

Lead generation campaign, a conversion tracking

Video views campaign

Facebook Intelligence campaign technique for highest conversion.

Intelligence campaign for the highest result

Branding technique campaign.

Smart campaign for high results with the lowest CPC technique.

What is OFF-Page Optimization?

What is On-Page Optimization?

Why Search Engine Marketing (SEM)?

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